Territory Sales Manager
Auburn Hills, MI
Position Summary
Spartan Turf Products LLC is looking for an energetic, relationship-driven Territory Sales Manager to join our Residential & Landscape Contractor Equipment (RLC) team covering Eastern Michigan.
As a Territory Sales Manager, you'll represent Spartan Turf Products and the Toro brand throughout Eastern Michigan. You'll work directly with equipment dealers, landscape contractors, municipalities, and industry professionals to grow sales, develop partnerships, and increase market share.
As a Territory Manager, you'll serve as the face of Spartan Turf Have experience in route sales, beverage distribution, consumer packaged goods, or direct-store delivery? Your experience could be a great fit! We're interested in sales professionals who know how to manage a territory, build customer relationships, grow accounts, execute merchandising programs, and turn opportunities into sales. Experience in lawn, turf, or outdoor power equipment is also highly valued.
What You'll Do
- Develop and strengthen relationships with existing power equipment dealers while identifying and onboarding new dealer partners.
- Grow sales and earn commission by developing existing accounts and identifying new business opportunities throughout your territory.
- Develop and strengthen relationships with existing outdoor power equipment dealers while identifying and onboarding new dealer partners.
- Drive sales growth by presenting Toro programs, recommending inventory solutions, booking preseason orders, and managing reorder opportunities.
- Become the local expert on Toro walk mowers, zero-turn mowers, landscape contractor equipment, and snow products.
- Conduct product demonstrations and train dealer personnel on equipment, products, and programs.
- Create and deliver compelling product and sales presentations to dealers, contractors, and industry groups.
- Collaborate with dealers on merchandising, product displays, advertising, promotions, rebate programs, and local marketing initiatives.
- Support dealer marketing efforts, including social media and local promotional activities.
- Maintain regular customer visits, identify account needs, and uncover opportunities to increase product placement and sales.
- Forecast sales activity and develop strategic plans to grow your territory.
- Monitor market trends, competitor activity, and customer needs to identify new sales opportunities.
- Represent Spartan Turf Products and Toro at trade shows, customer events, demonstrations, and industry conferences.
What We're Looking For
We're looking for a self-motivated outside sales professional who enjoys building relationships, developing business, and taking ownership of a territory.
Successful candidates will have:
- Proven ability to build strong customer relationships and drive sales growth.
- Experience managing customer accounts, developing sales territories, and making regular customer visits.
- Strong communication, presentation, negotiation, and interpersonal skills.
- A competitive, entrepreneurial mindset and desire to earn based on performance.
- Comfort learning, operating, and demonstrating equipment.
- Ability to tow a trailer and transport equipment throughout the territory.
- Valid driver's license.
- Willingness to travel throughout Eastern Michigan, including occasional overnight travel (approximately 1–2 weeks annually).
Preferred Qualifications
We welcome candidates with a variety of sales and distribution backgrounds, including:
- Outdoor power equipment, lawn and turf equipment, construction equipment, agricultural equipment, golf, landscaping, or commercial equipment sales.
- Route sales, beverage sales, consumer packaged goods (CPG), or direct-store-delivery (DSD) experience.
- Experience with product merchandising, setting up displays, managing product placement, and executing promotional programs.
- Distribution, wholesale, or dealer sales experience.
Compensation & Earning Potential
$55,000–$65,000 annual base salary + monthly commission/bonus earning potential. This position offers the opportunity to increase your total earnings through performance-based monthly commissions/bonuses as you grow sales and develop your territory. Your success directly impacts your earning potential!
The salary range provided is a good faith estimate for the position at the time of posting. Actual compensation will be dependent on factors including, but not limited to, the individual's qualifications, experience, knowledge, skills, and abilities, as well as physical work location within the state.
Why Spartan Turf Products?
At Spartan Turf Products, you'll have the opportunity to represent Toro, one of the most recognized and respected brands in the outdoor power equipment industry, while working with a team committed to helping dealers and customers succeed. You'll have the autonomy to own your territory, build your dealer network, develop new business, grow sales, and directly influence your earning potential. If you're an experienced salesperson—or an industry professional ready to take the next step into outside sales—and you're motivated by relationships, results, and earning potential, this could be the opportunity you've been looking for!
Take ownership of Eastern Michigan. Grow the territory. Grow your career. Grow your earnings.
Apply today and grow with Spartan Turf Products and Toro.
Spartan Turf Products LLC is an Equal Opportunity/Affirmative Action Employer
